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Category Archives: Copywriting
Do you commit these copy crimes on your homepage?
Do you capture a visitor’s attention the moment they land on your site? Not easy by any means. If you’re not careful, some words can have the opposite effect… *cue wispy smoke trails as visitors whoosh off to pastures new* … Continue reading
Posted in Copywriting Techniques
Tagged homepage copy techniques, welcome to my website
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Want to know which questions customers really listen to?
‘He who has a why to live for can bear almost any how.’ Friedrich Nietzsche’s philosophy holds true today as it did in the 19th century. How important are questions to you? Think about what they mean… Let’s take a … Continue reading
The Truth About Search Engine Optimisation
Most new clients freely admit to not understanding how search engine optimisation works, especially with ever-changing algorithms, the sheer weight of information available and various myths. It’s easy to feel confused by it all… The trouble is, most businesses are … Continue reading
