Category Archives: Email Marketing

What’s the Secret to Irresistible Email Subject Lines?

An email/e-shot has the worst job in the world. It has to compete with a deluge of inbox mail, attract attention within three seconds and avoid being trashed! Mission impossible? Before I explain how to crack this one… A gentle … Continue reading

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Does Your Email Newsletter Deliver Every Time?

What’s one of the best (and cheapest) ways to reach loads of people instantly, put you in the spotlight and differentiate yourself? Apart from streaking in public – not advisable – an email newsletter, e-shot, e-zine (whatever you choose to … Continue reading

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