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Category Archives: Search Engine Optimisation
The Easy Way to Pick Keywords and Phrases
Just where do you start searching for keywords? One of the biggest mistakes people make is to base their research on what they do, and not on what customers are looking for. Most people think of themselves in single generic … Continue reading
Posted in Search Engine Optimisation, SEO website copywriting
Tagged Keyphrases, keyword Research, Keywords
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Get Ahead with Your SEO Copy
You’ve seconds to hook someone’s attention. How do you do it? Once people land on your site and scan the landing page, they’ll sum up whether your website offers what they want within seconds. Don’t flatter yourself that they’ll read … Continue reading
Posted in Search Engine Optimisation, SEO website copywriting
Tagged Alt tags, Headlines, Meta Tags, Title tags
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Is Your SEO Copy in Shape?
What is one of the main reasons visitors click away from your business website without reading a word of copy? Some questions to consider: Is your web copy set out in chunky blocks? Do bullet points separate information? Are key … Continue reading
Posted in How to..., Search Engine Optimisation, SEO website copywriting
Tagged Headlines, Paragraphs
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