Tag Archives: Copywriting Advice

Ready to unleash your website’s potential?

With online opportunities galore, is your website ready? After all, as your 24/7 advert, it needs to work hard for you. First off, is it working now?  How many times have you noticed these warning signs? Visitors leave without buying … Continue reading

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Does Your Sales Copy Clinch Customers?

When writing sales copy, you need to be armed with some powerful word weaponry. If you’re serious about attracting customers, it’s important to use several writing techniques to draw them in. But, where do you start? Have you heard of … Continue reading

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Use Psychology to Communicate with Your Customers

Advertising genius, David Ogilvy, famously said, ‘A good advertisement is one which sells the product without drawing attention to itself.’ When you think about this for a second, Ogilvy seems to contradict himself. Surely you have to talk about the product to sell it? Or is there a more subtle explanation? Continue reading

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